Every Call for Help Reaches the Founder Who Set Up Your Growth Engine
I'm Robert Turnbull, founder of Strategic Mind. I build your website, set up the Growth Engine and run the marketing we agree on. When you need help, you speak directly with me.
You do not have to explain your business again every time someone new takes over your account. I know how your setup works because I built it.
I worked in the trades while paying for university, so I know the day happens on a job site or in a truck, and that calls, quotes and customer paperwork still need attention while you are doing the work.
When Something Goes Wrong, You Call Me
I am committed for years, not for one website. I stay involved after setup and make the changes your business needs.
Sometimes that means work unrelated to software. When a contractor is stuck verifying their Google Business Profile, I check the documents Google asks for and record the verification video with them.
Experience That Helps Keep Your Customer Information Connected
For more than 20 years, I built business systems for companies including Scotiabank and RSA Insurance. That work taught me how to keep records accurate and connected across complicated processes.
I now apply that experience to a practical contractor problem: keeping the customer, conversation and quote together so your team can see what happened and what needs doing next.
See my work history on LinkedIn.
Why Each Trade's Website Is Built With a Founding Contractor
I know how to build software, but I don't know how every trade prices a job, what homeowners ask first, or where a quote usually stalls.
That is why I build each trade's website with a founding contractor from that trade. They show me how they estimate, quote, and run a job, and I build the website and the Growth Engine from their answers and test it on their work.
Once it works for them, I set it up for other contractors in that trade, so each new company starts from a setup a working contractor has already tested.
I am one person, so I limit the work to what I can support well. There is one founding spot per trade, and I set up each one myself.
I aim to reply within one business day. There is no 24-hour support line, and I tell you ahead of any planned time away.
See the Growth Engine Working on a Real Business
Darteno's landscaping and hardscaping website is live, and you can try its driveway estimator and view a sample customer quote.
- The website. Darteno has run on the first shared website since July 2026. View Darteno's Website
- The estimator. Answer the same questions a homeowner does, with Darteno's real prices, and see the price. Try the Estimator
- The quote. The PDF quote a homeowner in Markham receives for their driveway estimate. View the Sample Quote
Founding contractors are building the rest of the track record with me.
Common Questions About Strategic Mind
Who owns Strategic Mind?
Strategic Mind was founded by Robert Turnbull, a software developer with more than 20 years of experience building business systems, including for Scotiabank and RSA Insurance. He worked in the trades while at university.
Is Strategic Mind a software company or a marketing agency?
Both. Strategic Mind builds customer software and provides managed websites and marketing for GTA contractors. The Growth Engine connects those services to customer records.
What happens if I need help or something breaks?
You contact Robert Turnbull directly. He built the Growth Engine, so he can look into problems, make changes, and fix it himself. He fixes each problem at its cause and adds a check for it to his automated tests, which protect your customers from a repeat. He aims to reply within one business day. Tell him if customers cannot call, submit a request or book a visit so he can prioritize it. Strategic Mind is a one-person business, so there is no staffed 24-hour support service.
What happens if Robert Turnbull is unavailable?
Strategic Mind is a one-person business, so support slows when Robert Turnbull is away. He tells you ahead of planned absences. If he is unavailable for longer, his son handles support, including changes and fixes. You can request your customer list under your plan's terms. If Strategic Mind stops providing the service, you get at least 60 days' written notice, your customer list, and on the Own Website Plan your domain and business number to move, at no charge.
Where is Strategic Mind located?
In the Greater Toronto Area (GTA), Ontario, Canada. Robert Turnbull can meet local contractors in person, at a job site, their office, or a coffee shop nearby.
Book 20 Minutes With the Founder
You know where your business loses time: the calls that go unanswered, the quotes that need chasing, and the customers you meant to call back.
Book 20 minutes with me and describe those problems directly, and I show you how the Growth Engine handles each one.