If Your Request Form Breaks, How Long Until You Find Out?
A homeowner who can't reach you may never tell you why. They simply try someone else.
I test the site before changes go live, check for errors afterward, and investigate problems that may stop customers from reaching you.
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Your Website Can Look Fine and Still Lose You Calls
The homepage loads. Everything looks fine.
But the quote button fails on a phone, or a homeowner fills in a booking form that won't submit.
You might not hear about the problem until you've missed several opportunities.
I test those customer actions and monitor failures, so problems can be found and fixed sooner.
What I Test and Watch for You
- Your website stays up: a new version goes live alongside the current one, so visitors keep reaching your website during an update. A spike in failed page requests sends me an alert.
- Your request forms work: before every update, every form is filled in and submitted with real clicks and typing, including common mistakes.
- Your pages work on a phone: before every update, every page loads on 2 phone screen sizes and a desktop screen and is compared with how it looked before.
- Your problems get found early: errors visitors run into in their browser are reported to my logs, and server failures send me an alert.
- Your pages show up in search: search engines can reach and read every page.
What Your Contract Commits To, and What It Doesn't
Each website quality and support item, and whether it is a contract commitment, how I work, a target, or not promised.
| Item | Type |
|---|---|
| A fault that stops customers calling, sending a request or booking a visit goes to the front of the queue. | In your contract |
| You hear what is wrong and when I expect it fixed. | In your contract |
| Each fault is fixed at its cause, and a test for it runs before every later update. | In your contract |
| You hear about planned absences ahead of time. | In your contract |
| A reply to a problem report within 1 business day, Monday to Friday, excluding Ontario statutory holidays. | Target |
| Every update tested before it goes live, with errors logged and alerts sent after launch. | How I work |
| High scores in the outside tests in the reference table below. | Target |
| A fix within a set number of hours. | Not promised |
| Service from outside providers, such as your hosting, email, calendar or phone company. | Not promised |
| Search rankings, a number of leads, or sales. | Not promised |
The tests and targets describe the tools I use today. I change a tool when a better one fits, and your contract commitments stay the same. The full support terms are in What Each Side Handles.
What Happens When Something Breaks
- The problem is found. An alert reaches me, a test fails, or you or a customer report it.
- I investigate it myself. I find the cause and check whether it sits in your website or with an outside provider.
- You hear what is wrong. I tell you the cause and when I expect it working again. A fault that stops customers calling, sending a request or booking a visit comes first.
- I fix it at the cause and add a test. The test runs before every later update and catches the same fault if it returns.
When the fault sits with an outside provider, such as your email or phone company, I tell you what failed and what that provider needs to fix.
How to Report a Problem
- Call or text me at (416) 900-4666. You reach the person who built your website and investigates the problem.
- Tell me what you saw: the page or task affected, what you or the customer saw, and when. A screenshot from your phone helps.
- Say when customers can't reach you: tell me if customers cannot call, send a request or book a visit, so I can put it first.
I aim to reply within 1 business day and tell you ahead of any planned absence. See the support terms.
Reference: How Each Check Is Done
Each outside test is free and needs no technical knowledge. The links test Strategic Mind's own website; run them on any competitor's site and compare.
How each website check is done, and the outside test you can run.
| Check | How I check it | Run it yourself |
|---|---|---|
| Forms and links | On every release, every form is filled in with real clicks and typing, including common mistakes, and every link is checked. | Internal test |
| Layout | Every page loads on two iPhone screen sizes and a desktop screen, and is compared with a screenshot of how it looked before. | Internal test |
| Speed | Each page's mobile performance is tested before launch and after updates, and I investigate significant problems. | |
| Errors after launch | Errors in visitors' browsers are reported to my logs. Server errors and spikes in failed page requests send me an alert. | Internal monitoring |
| Connections | The links to your email, calendar, and phone system are checked after every update. The Growth Engine app your team uses is tested on several real phones. | Internal test |
| Search | I check that search engines can access each page and read its title, summary, sharing preview and business details. Every update is checked for each of them before it goes live. | |
| HTTPS | HTTPS on every page, with the certificate and encryption setup checked. | |
| Accessibility | Text contrast, page structure and controls are checked for common accessibility problems. | Accessibility score in the PageSpeed Insights report |
| Page code | Every live page is checked against W3C code standards. |
Example Results From Websites I Manage
Each result below is one home page, tested on October 11, 2026. Scores change as pages and the tools themselves change, so treat them as examples of what the checks look for.
Each test is free, takes about a minute, and needs no sign-up. Run it on your current website, or a competitor's, and compare.
If an outside test shows a gap in a website I manage, I investigate it. These tools sometimes flag a problem that isn't one. When that happens, I show you what the tool reported and explain in writing why no fix is needed.
Common Questions About the Website Quality Promise
What does the Website Quality Promise cover?
It covers the tests every update goes through, the monitoring after launch, and the support commitments in your contract. The table above shows which items are contract commitments, which are targets, and which are not promised.
Can my website still go down or break?
Yes. Outside providers have outages, phones and browsers change, and a test can miss a case.
Server failures send me an alert, and a fault that stops customers calling, sending a request or booking a visit goes to the front of the queue.
How do I know my request form is still sending me requests?
Before every update, every form is filled in and submitted with real clicks and typing. After launch, errors visitors run into on a form are reported to my logs.
What happens if my website has a problem?
Call or text me and tell me which page or task is affected. I investigate the problem, tell you what is wrong and when I expect it fixed, and fix faults in the website I manage.
A fault at an outside provider, such as your email, calendar or phone company, needs that provider to fix it. I tell you what failed and what to ask them for.
How quickly will you respond?
I aim to reply within 1 business day, Monday to Friday, excluding Ontario statutory holidays. Tell me if customers cannot call, send a request or book a visit so I can put it first.
A reply is not a promise that every problem is fixed within that time.
Does the Website Quality Promise mean my business will rank first on Google?
No. Rankings in Google's free search results depend on relevance, competition, location, website content, reputation, and Google's own systems.
Will my contractor website appear in ChatGPT and other AI search results?
It can't be guaranteed. The checks make your services, business details, and service area readable, which helps search engines and AI tools understand your business. Whether an AI suggests you also depends on your reputation, other sites that mention you, and your competitors.
How do you protect customer information submitted through my website?
Information travels encrypted between the visitor's phone and your website, and you can check it yourself with the free test in the reference table above.
Every form field is checked before it reaches your customer records, customer records are encrypted where they're stored, and your team signs in with their Google account.
Is the Website Quality Promise the same as SEO or marketing?
No. It covers your website's technical base, including technical SEO.
SEO also needs good service pages, local search details, and useful content. Marketing goes further, bringing customers through search, ads, referrals, and more. A sound website supports both but doesn't replace them.
Find Out Whether Your Current Website Loses Requests
Book a one-hour review, and I run the outside tests on your current website, show you the problems worth fixing and tell you what I maintain for you.